Maybelline Colossal Kajal

Product Design, Packaging design, Formulation development, Product Brand guidelines.

Creative Partners for Maybelline New York by L’Oreal – Colossal Kajal Super Black.

We started the journey as packaging design but eventually moved to become their product input and product strategy team. Involved in Product design, packaging design and product brand guidelines. This product went on to become one of the best sellers in India. We also designed Maybelline Colossal Kajal Aloe Vera.